I was put in charge of leading a campaign for a mobile pet grooming company called South Paw. Below you can read the outcomes the owners were looking for. To the right is the mood board I created.
Third, I created business collateral for South Paw which consisted of a business card, a flyer, and a trifold brochure. I thought these would be most useful for the pet grooming business.
The next step was creating a new and improved logo. Featured here are my concepts and then the finals.
Lastly, and my favorite part, was creating the online media. I created (from top left to bottom right) an Instagram post, a TikTok video, a Facebook post, and previews of what an app would look like. I used Canva, Adobe Illustrator, and Adobe Firefly for these projects.
